Last updated on: 10/7/2020
Google announced Google Workspace alongwith a new set of offerings to better meet customers requirements.
- Google has rebranded G Suite to Google Workspace.
- Workspace will provide users with the same apps but with a more acute focus on collaboration.
- Google has also expanded the product’s pricing tiers for small and large firms.
It’s been four years since Google renamed Apps for Work to G Suite. Today, the company is rebranding G Suite to Google Workspace in a move that largely echoes the growing work from anywhere culture that surged in popularity (or by necessity) in 2020.
Google’s been on a branding drive of late, reviving Google TV for use on its new Chromecast and killing its legacy tunes service Play Music in favor of YouTube Music.
While none of Google’s popular work-orientated apps and tools are joining the graveyard today, Google seemingly hopes to blur the boundaries between them by introducing more seamless collaboration features and a better spread of offerings for individuals and businesses. The company believes Workspace is more than a G Suite renaming, but a new unified base for its online productivity tools.
According to google:
We’re excited to announce that G Suite is now Google Workspace
: everything you need to get anything done, all in one place. Google Workspace features:
- a deeply integrated user experience that helps teams collaborate more effectively, frontline workers stay connected, and businesses power new digital customer experiences
- a new brand identity that reflects our ambitious product vision and the way our products work together
- new ways to get started with solutions tailored to the unique needs of our broad range of customers
As part of this, we're evolving our offerings to better serve the diverse purchasing needs of our large and expanding customer base.
- For smaller businesses, we’re introducing tailored offerings that make it easy and cost-effective to get started with Google Workspace— including best-in-class collaboration and productivity tools, security protections, and administrative controls.
- For larger enterprises, we’re introducing a set of offerings with additional productivity features, enterprise-grade administrative controls, and our most advanced security and compliance capabilities, available at both the team and organization level.
Admins and end users
Why it’s important
Basic, Business, and Enterprise customers
As an existing G Suite Basic, Business, or Enterprise customer, you can rest assured we’ll give you the time and support needed to transition to one of these new offerings. Please look for an email to the primary administrator in your domain arriving no later than Friday, October 16. This email will outline the specific impact to your organization and who to contact for more info.
Education and Nonprofit customers
We are also bringing Google Workspace to our education and nonprofit customers in the coming months. Education customers can continue to access our tools via G Suite for Education, including Classroom, Assignments, Gmail, Calendar, Drive, Docs, Sheets, Slides, and Meet. G Suite for Nonprofits will continue to be available to eligible organizations through the Google for Nonprofits program.
G Suite Essentials will now be called Google Workspace Essentials. There are no additional changes to Essentials at this time.
The productivity apps you know and love in G Suite aren’t going away—Gmail, Calendar, Drive, Docs, Sheets, Slides, Meet, Chat, and all the others will continue to be the foundation of the Google Workspace experience. In the future, we’ll continue to evolve our products to be more flexible, more helpful, and simpler.
: Primary domain administrators will receive an email from Google no later than Friday, October 16. This email will outline the specific impact to your organization and who to contact for more info.
: End users will see the new Google Workspace name and icons reflected across our products and properties over the course of the next several weeks.
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- Rapid and Scheduled Release domains: G Suite is now Google Workspace. You’ll see the new name and icons reflected across our products and properties over the course of the next several weeks.